available data for marketing campaigns 

• IP Targeted Digital Ads / Direct Mail- We have one of the most comprehensive National Mailing List companies in the country. Our National Motorcycle File is the premier cycle database with over 6 million names and addresses of motorcycle owners in the United States. 
• Email Marketing / Social Media Marketing- We have almost 2.5 million email addresses of motorcycle owners in the U.S. and 288k emails for Canada.  Our email addresses are comprised of 100% opted-in motorcycle owners and enthusiasts who have taken a survey and opted-in to receive:
  • Special offers and promotions of motorcycle products
  • Apparel / Accessories
  • Motorcycle collectibles
  • Magazines
  • Safety information
  • Entertainment event/shows about motorcycles
  • Any other services and gear relating to motorcycles

How our data can be used

• Household IP Targeting for online ads
• Facebook / Instagram Custom Audience
• Facebook / Instagram Lookalike Audience
• Twitter Tailor Audiences
• Google Customer Match
• Direct Mail Marketing
• Telemarketing
• Email Marketing (All emails are run through an Email Validation Process to insure 99%+ deliverability before distribution to our customers at no additional cost)

Available Data / selection criteria 

• Manufacturer / Model Year
• Engine Size & Fuel Type
• Purchased new versus Purchased Used
• Motorcycle Engine Size: <600cc’s or 600+ cc’s
• Motorcycle Type: ATV, Dirt Bike, Scooter, Street Bike
• Fuel Type: Diesel, Flex Fuel, Hybrid, Natural Gas
• Motorcycle Purchase Time Frame: 0 to 6 months age, 7 to 12 months ago, etc
• Vehicle Budget Predictor
• Ethnicity / Ethnic Language Preference
• Age of the Head of the Household
• Annual Household Income
• Dwelling Type: SFDU versus MFDU
• Homeowners versus Renter
• Net Worth
• Marital Status
• Number of children
• Gender

compilation methods / Data sources

The Motorcycle Owners Data is complied from a variety of sources, including:  

• Motorcycle product related purchasing patterns
• Online surveys
• Warranty cards
• Vehicle service/repair information from product registration cards
• Data feeds from motorcycle manufacturing companies

Terms of use

Before using any of our data products, customer will be provided with a Data Terms of Use Agreement. When using non-DNC Land Lines, Cell Phone Information or Email Data, the Terms of Use information will have to be thoroughly reviewed and agreed to in writing through our Data Terms of Use Agreement.