Geo-targeting and data science for true one-to-one marketing
Target Real people in real households
Our IP Targeting solutions match physical locations to IP addresses for precise target audiences. We can scale your targeting all the way down to the individual household or building. Our patented technology matches customer and prospect lists with IP addresses at the router level for a 95% or greater confidence level. This means we can deliver accurate, tailored messages for real people for true one-to-one marketing.
The 100% cookie-free solution to website retargeting
The most common form of digital advertising, website retargeting (also called remarketing) is cookie-based. While cookie retargeting is timely, specific, and behavior-based, there are some pretty big drawbacks that can be solved with IP Targeting.
Digital bullseye advantage: real roi & roas
Since our IP solutions targets real people in real households, we can provide a real ROI / ROAS based on sales- not metrics based on UTM codes and pixels. We can provide 100% accurate sales conversion data, all without the use of tracking pixels, form fills, and call tracking.